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3M Command

Brand campaign

The brief – Support a new ‘Wall of Possibilities’ UK TV advertisement burst.

The insight – You really need to try this for yourself.

The idea – Target national media and social media influencers, with a ‘Box of Possibilities’ including product, picture frames and a handy book of tips and ideas, all you need to create your own ‘Wall of Possibilities.’

Result –ย The brand opened conversations and got great interaction from social media influencers.

RT @CuprinolUK: Shed Wars! ๐Ÿ˜‚๐Ÿ‘๐Ÿป Amazing t-shirt alert at Screwfix Live! #SFLive17 ๐ŸŒธ๐ŸŒป๐ŸŒท https://t.co/7Ea4jkLx3P

2 weeks ago

RT @DTPaintExpert: The star has arrived! Come and see Dulux Trade at Stand J19 for your selfie with the Dulux Dog! ๐Ÿพ #ScrewfixLive #SFLive1โ€ฆ

2 weeks ago

RT @DTPaintExpert: My mate Matt from @SunshineEvents_ with his awesome #VR game! - Dulux Dog ๐Ÿพ #SFLive17 https://t.co/PAFqUlE0U1

2 weeks ago

RT @DTPaintExpert: Another woof-tastic day at #ScrewfixLive! Thanks for coming to visit, Iโ€™ll be back again tomorrow! ๐Ÿพ #SFLive17 https://tโ€ฆ

2 weeks ago

RT @DTPaintExpert: Day 3 of Screwfix Live! Say hi at Stand J19 for a chance to win ยฃ500 @Love2shop_UK vouchers and to try our #VR game. ๐Ÿพ #โ€ฆ

2 weeks ago

10 Examples of Successful Co-Branding Partnerships (And Why They're So Great) https://t.co/wstHblWgp3 via @HubSpot

1 month ago

Company that invented Post-It notes is hiding invisible messages in signs to help self-driving cars see the world https://t.co/P6xJphXigL

1 month ago

Amazon Go will change the shape of retail forever https://t.co/QielV82Ar5

10 months ago

New on the Blog - Repositioning your Global Mobility Brand https://t.co/zvztTIhGGv

11 months ago

Thanks to the lovely Kim @becomeconnected Manchester for the spooktacular Halloween Krispy Kreme Doughnuts! https://t.co/2uFOxvjo6R

11 months ago

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